BUILDING A CULTURE & LEADERSHIP COMMUNICATION SYSTEM
Case Study 1 – Davis H. Elliott Co.
Challenge
A fast-growing, highly regulated electrical infrastructure company needed a way to align leaders, field teams, and corporate staff around safety, performance, and growth. As the workforce scaled, leadership messaging, onboarding, and culture practices were inconsistent across locations, increasing risk and slowing readiness.
Approach
I built the company’s first leadership communication and culture infrastructure, establishing a formal communications function, governance model, and leadership operating framework.
This included:
- Defining leadership messaging standards and executive communication playbooks
- Designing a year-long, role-based onboarding and workforce readiness system
- Creating digital safety briefings, leadership toolkits, and a safety leadership handbook
- Introducing interactive simulations, assessments, and gamified learning to reinforce leadership behaviors and regulatory compliance
- Coaching leaders and managers to model and reinforce values-driven communication in daily operations
Outcome
- Established a sustainable leadership communication and culture system that scaled with organizational growth
- Strengthened safety culture and leadership visibility across a distributed, high-risk workforce
- Accelerated time-to-readiness for new employees and frontline leaders
- Improved clarity, consistency, and trust between field teams and corporate leadership
Testimonial
“I have collaborated with Stephanie on corporate communications and training projects for nearly 10 years. She takes complex, sometimes disparate, content and turns it into clear, compelling messages. She revamped our onboarding process and assets, drafted internal messaging and branding guides, and served as a communications mentor and trusted advisor to many people in our companies. Her ability to connect with people and forge long-term relationships has made her a staple partner for our organizations.”
— Bryan Dowell, Davis H. Elliott Co.
